Course Description
Do you want to learn all the knowledge necessary to become a social media marketing specialist? In this course, you will learn all the knowledge and skills necessary to be able to run social media campaigns successfully. The syllabus has been created by the Digital Marketing Institute and is updated regularly to ensure this course is always relevant to the standards of today.
We will ensure you learn the course material regardless of your learning style through over 30 hours of dynamic video lectures, quizzes, tutorials, recommendations, and case studies.
Furthermore, if you succeed in passing the exam, afterwards you will become a DMI Certified social media marketing specialist, recognised all over the world as a great certificate supporting your social media marketing skills.
Modules Covered
Certified Social Media Marketing Specialist Syllabus
Social Media Marketing isn't just about posting on Facebook or Instagram.
There is a wide area of platforms, channels, tools & strategies to cover as well as the theory behind it all.
That's why this 30-hour course is divided up into 10 modules, each of which has a different focus:
- Social Research
- Content Creation
- Content Outreach
- Snapchat & Instagram
- YouTube & Social Video
- Social Customer Service
- Strategy & Planning
Certified Social Media Marketing Specialist Exam Details
This Digital Marketing course is assessed by a three-hour exam, administered by a computer-based testing partner (Pearson Vue).
You will need to achieve a minimum of 60% to pass the exam and your examination fee is included in the course price. Subsequent re-sits due to failed attempts will incur a fee of approximately £45, paid directly to Pearson Vue when you book your repeat attempt.
Accreditation
Fully Accredited
This course is nationally accredited by DMI - Digital Marketing Institute
The Digital Marketing Institute (DMI) is responsible for setting the global standard in digital marketing certifications. As an awarding body, DMI has certified over 55,000 graduates globally and continuously updates its curriculum to meet the changes in the industry.
Benefits
- Course Access: 6 months
- Accredited by the DMI
- Join a community of over 615,000
- Incl. 12 Months DMI Membership
Eligibility
Please note this is a paid qualification, therefore you will have to pay the course fee in order to start studying.
Is the Certified Social Media Marketing Specialist course suitable for me?
If you are looking to improve your company's marketing by connecting them with their customers on Social Media, then this is the perfect course for you to take.
Do you currently work in social media, but have no training, and would like to increase your knowledge of social media marketing? If so, this will be the perfect marketing course for you in helping you gain more knowledge whilst also giving you a certificate, boosting your CV and career prospects.
Are you looking to start working in social media marketing but don’t know where to start? This course would be great for you as it will give you all the knowledge and skills necessary to be confident in a job in this industry in 6 months. As well as this, the course is 100% online, so you can study wherever you, wherever you want.
Working in marketing currently, but want to specialise in this ever-growing area? Taking this course will give you the skills and certifications necessary to do this.
We also have other specialised marketing courses available like our Search Marketing course or our Digital Strategy & Planning course.
