Course Description
You will discover the process of setting up and optimizing your Facebook Business page.
Learn to craft compelling Call to Action statements, organize page tabs, and cultivate your follower base by sharing captivating content. Gain insights into leveraging Instant Experience ads, setting up Events, utilising Live video features, and harnessing Facebook as a recruitment platform. In a comprehensive segment on Facebook advertising, explore strategies for enhancing engagement. This includes defining your target demographic, selecting appropriate ads, and crafting compelling ad content. Finally, uncover methods for testing, tracking, and evaluating the performance of your ad campaigns using essential metrics.
Modules Covered
- The History of Facebook
- Using Facebook Business Pages Effectively
- Understanding the Facebook Algorithm
- Facebook Paid Ads
Course duration: 30 minutes
Accreditation
The Facebook for Business course is approved by the CPD certification service.
Benefits
- Flexibility: Online training allows candidates to learn at their own pace and on their own schedule, accommodating work and personal commitments.
- Efficiency: With online training, learners can focus solely on relevant modules, maximizing time efficiency and optimising learning outcomes.
- Cost-effectiveness: Online training eliminates the need for travel and accommodation expenses associated with traditional classroom-based learning, making it a more economical option.
Eligibility
This course targets individuals engaged in online business promotion and marketing efforts.
